Shopper Behavior Essay Example | Topics and Well Written Essays - 1500 words

Shopper Behavior - Essay Example As has been specified above, state of mind might be gathered from the way in which a distinctive carries on. By making perceptions of conduct, an advertiser can induce a customer's state of mind. Case in point, if an individual belittles Colgate toothpaste what's more purchases it, it might be gathered that he prefers that brand.b) Qualitative studies: Attitudes can likewise be measured through qualitative apparatuses and methods that help recognize purchaser sentiments and convictions and their emotions, by getting them included in open examinations. Such methods could take the types of centering bunches, profundity meetings, and mental tests. - Depth meetings:   A profundity meeting is like a particular meeting, where a shopper is questioned about the item/administration offering, the brand, and any or all of the 4ps. The shopper is made inquiries for an extensive time of time, and his notions and convictions are recorded, so are his emotions and substantial motions.   The spec ialist poses a question and the interviewee is swayed to speak long about his responses and sentiments about the item and administration offering and the 4ps. Shopper Behavior - Psychological tests: An assembly of mental tests are accessible that are utilized to construe furthermore measure buyer state of mind. Projective systems are utilized usually; for instance the buyer may be asked to translate a picture (Thematic Apperception Test), or fill in a dialog in a cartoon, or compose ten-twelve words depicting a figure or a picture.

Poverty in the United States and in India Essay Example for Free

Poverty in the United States and in India Essay Poverty is the inability to meet basic needs of life and to some extent the inability to meet essential material needs that ensure a safe and secure livelihood. The United States measures poverty using governments set poverty line. In rough estimate around 12% to 16% in the United States live below the poverty line. When statistics were done in the year 2006, people under the 18 were the ones highly affected by poverty. A research that was done recently by Carsey Institute at the University of New Hampshire, the rate of children who are poor is relatively higher in the rural parts than in the suburban areas. The US government and other nongovernmental organizations have been trying to reduce the level of poverty in the country. They have tried to educate as well as initiating campaigns that focus on poverty eradication. With this they place their focus especially on the homeless, people faced by atrocities like earthquakes, immigrants and others. The government has tried to build up charity programs and social workings based on improving the nature of the impoverished people. Faced with the heated up issue on poverty the Government has come up with 2017 poverty eradication plan, that is based on lowering or bringing to an end the poverty that faces some parts in the country. The Government embarks on raising the low- income workers minimum wage to 50 percent unlike the 30 percent that they earn. The Government also in tends to raise the Earned Income tax Credit and Child Tax Credit; the former enables people to invest on assets and the latter provides the child with a tax credit of $1000 per child. The Government wants to establish a policy that looks after the rights of employees, leading to better jobs and good salaries. It will also embark on child care help to those families that have got a low income and promote education for all. It will also create be able to place youths that are disadvantaged to schools and work so they are able to earn a living. They also want to make sure that they make it possible for higher education to be available in every state. These among many other solutions are being looked at by the US government in order to reduce the rate of poverty. Factors that result to poverty in the US include; parents not being married and raising children out of wedlock, Great amounts of taxes imposed even to the low income earning people, Public schools are run poorly, in addition to being funded heavily such that some people do not afford them. , children score very low in marks. Diseases like mental disabilities, abuse of drugs, domestic abuse and also natural disasters are other causes of poverty in the United States. INDIA India is one of the poorest countries in the world, unlike the US which is a world class country. Its most people live below the poverty line that is one third of the population. According to World Bank; 2005, â€Å"India has 456 million people, 46% of its population lives below the poverty line, it also has 828 million people, or 75. 6% living below $2 a day† Some of the causes of Indias poverty are the meager daily wages that employees receive. Most people in India live in rural India. They get very low of what they earn which is basically not possible to live a comfortable life with. There is also unequal distribution of wealth with very less people earning 33% of the income while most people in the country earn less than what is expected by the Government and that is $0. 40 per day. Others of those people work in informal job sectors that have got no job or social security hence leading them to extreme poverty. As a result of the income inequality, most children in India are affected by food, surviving rarely on very little. A high percentage of those children are suffering from malnutrition, than has been witnessed in other countries. The major causes of poverty in India are derived from two schools of thought. The first being the Developmental view which states, that Indias economy was completely deindustrialized. This resulted to all goods and services turning out to be very expensive and the India man could barely afford. As a result of the tremendous increase in prices and a decline in terms of trade, a massive hunger struck and resulted to many Indians dying. The land where the people grew food crops was all destroyed and cash crops such as cotton, opium, tea and grain for export and more so for animal feeds were planted. With this, it is evident that the colonial governments were part to blame for the impoverished country. The other school of thought; Neoliberal view states that both unemployment and underemployment were also a cause towards poor India. Farmers in India too over rely much on Agriculture products without looking for other investment areas. In other words the people of India have got great food security but low economic growth. Agriculture, unfortunately contributes to economy growth only 18% whereas 60% of the population depend on it. India too has got a high population growth that has immensely led to poverty since agriculture is their main source of income and the people are too many to be assisted by agriculture only. The â€Å"caste system† in India has also been blamed as a cause of poverty, since most people were left out in employment opportunities, education and other essentials. In conclusion, both India and the US have been faced with poverty issues; however, we cannot equate poverty in US to that in India. Indias economic growth is very low, the US are a bit privileged, since they are one of the most powerful countries economically. India might take a long time to recover but US is able to make sure that their goals towards curbing poverty are initiated and bring forth fruits.

SMART Goals for Career Planning

SMART Goals for Career Planning The smart goal involved to the establishment of specific, measurable, achievable, realistic and time targeted goals. My career goal is to work in the organization where I can utilize my marketing skills that I have learned from my educational course program. This smart goal can make me to work with the organization with the suitable marketing skills for the success of my organization. This smart goal was an effective process for me in making process by means of ensuring that participants in a group with a common goals. This goal helped to my career by working towards my own objectives that included the career based goals for me. This goal setting was also the major component of personal development and it established the positive relationship between identified goals and performance in the organization. Hence smart goal can help to achieve my career goals in the organization (Jeffrey H. Greenhaus, 2009). Action Step 2: Research the Career Field That Interests Me I am interested in marketing career field in order to achieve the organizational objectives as well as goals among global level. The marketing career field provided the technical ideas, case studies and strategies for making the perfect research for the success of marketing organization. The marketing field offered the various career opportunities and thats why it was easy for choosing marketing value, interest and personal style. The marketing field was to an entry level position as a market research analyst and in that I can utilize my strong quantitative as well as qualitative research skills and l interested in the marketing position with the strong organizational and interpersonal skills. Action Step 3: Research Companies within the Field That Interest Me I have interested to work some marketing firms in order to developing my career, attitude and my life goal. Roy Morgan Research, Print Measurement Bureau, Psyma Group, IMRB International, Segment Y were the marketing companies with in the field that I have interested for working to improve my objectives with the success of organizations. I have interested to work in a marketing firms in one of these companies and after getting the opportunity, my pleasure will be enhanced the business of one of these organizations. I have also interested to work in marketing companies and because of this marketing level can decide the success of organizations. The marketing field was also the great filed to ensure the organization among global level. The marketing field organization can compete with the global organization with the suitable perfection and quality as well as quality. Action Step 4: Research the Positions within the Organizations That Interests Me I have researched many positions within the organizations and but I have interested to get marketing distribution positions within the companies. The distribution position was the effective position in order to distributing the quality and quantity products as well as services within the organization. This position was also the one of four elements of marketing mix and it was the process of making the products and service available for consumption by a consumer or by the business user and I can develop the marketing position of organization by means of distributing high quality products and services. I can also motivate the marketing department by means designing the most suitable channels for the products of firm and offering higher margins to the intermediary and special deals. Action Step 5: Create a List of Networking Contacts Job obtained through networks Advertisements, direct contact with companies, employment agencies, college career services. Percentage of jobs through networks 52 % of people obtained jobs through networking and 42% of people obtained the jobs by other sources. Previous co-workers list Seller, Computer association, associative editor, distributor, sales administrator were the previous co-workers in the organization. Hired professionals list Accountants, banker and attorneys were hired by me in the organization in order to make organizational environment success as well as quality production and service. Action Step 6: Create a List of Professional Organizations Associated with My Target Career Field Association for Manufacturing excellence, Association of International Product and Management, Color Marketing Group, Institute of Management Accountants, International Association of Business Communicators were the professional organization that associated with my target career field. These professional agents or organizations make the marketing field perfect and they helped to the enhancement of marketing section in the organizations. My career will be successful by means of these professional organizations. Action Step 7: Schedule Information Interviews/Job Shadowing The best ways to gather the real world information about chosen field were informational interviews and job shadows. The steps for the informational interviews were figuring out whom and how to ask for an interview, conducting the interview as well as sending a thank you note. Initially, the organization has to announce the informational interview date by advertising. Scheduling the information interview included the duration for conducting the interview and the starting time for an informational interview was from 9.00 am in organizations. The informational interview included the way to find the effective people by means of asking the business field questions. During the informational interview, it was necessary to ask potential information interview questions in order to conducting the interview successfully. After the interview, it was essential to sending the thank you note to the person and to make the opportunity to talk with the person positively in order to approach the perso n. Action Step 8: Determine Next Steps After the interview, the asker must approach the person positively in order to motivate them. Then interviewer must say that the interview care will be sent for u to the person for getting the job. The positive approach of interviewer to person will provide the ethical environment to person. The thank you letter was the general format in all information interviews in order to satisfy or motivate the person and it was also used to convey additional information including experience, training the person forgot to mention during the information interview. The e-mail was the appropriate tool in order to send the feedback letters or thank you letters (Kandula, 2006). Action Step 9: Enter Formal Application Process The formal application process was the significant one when making the access application and it was used to ensure the existing application. The formal application process contained the personal information about another person and this process also concerned another persons business, commercial, professional interest. This process concerned the research that had been carried out by behalf of another person. The application process had been entered to carrying out the information of other organizational members and staffs. The formal application process involved the affairs of a government of the commonwealth or another state. PART-II:Â  Career Management Plan Part 1: Career Central Assessment Reflection I could gain insights about myself that I can enhance the organizational management and procedural aspects of organization. I can gain the organizational improvement by means of ensuring the organizational products and services. I can also concentrate to achieve the life career as well as goals. The planning implementation and achieving results, influencing communication teamwork, problems solving and teamwork as well as commitment and I challenged these aspects of results and I can resolve these challenges by making organizational innovation. My result influenced the learning experience positively at CTU. In CTU, the effective training, practices and learning were provided for making the perfect experience hence the result was an excellent experience at CTU. The result influenced the creation of smart goals positively by satisfying the objectives and missions. The result has the positive implication on the leadership style and the leadership style will be made effectively by the imp lication of result. Part 2: SMART Goals and Target Jobs and Employers My short term goal was to know about the aspect of marketing tool that will help to me in order to perform in marketing department of organizations. This short term goal can also achieve my life time careers and I want to become the marketing analyst in order to gain the marketing aspects. I have also identified three types of marketing jobs and organization that supported to these short term goals (Carolyn boyes, 2010). These three marketing jobs and organizations helped to achieve my marketing short term goals and these organizations will promote me to the position of marketing analyst. These marketing jobs and organizations can fit with the short term goals in the case of enhancing the career. The role of professional association that I have identified was supporting to the short term goals and the identified professional association promoted me to the position of marketing analysts by seeking particular profession for me. My long term goal is to become the marketing manager with the perfection and attitude for achieving my career goals with the success of marketing organizations. My long term goal was also to make the ethical environment in marketing field and make the quality production and services. The three marketing jobs and organizations that I have identified were to support for these long term goals by satisfying the careers and goals. The identified jobs and organizations made better marketing environment to long term organizations and also they made the opportunities for these long term goals. Part 3: Skill Development and Learning Plan The technical skill, human skill and conceptual skill were skills that were used to develop further to successful for meeting the goals. The technical skill involved in executing the budgeting, accounting and marketing outcomes. Human skill involved in the case of working with the marketing groups in order to lead the marketing department. The conceptual skill was to understand the various functions of marketing environment. These three skills will be developed by means of setting definitive goals, maintaining positive attitude, creating effective communication and so on.

Power of Uncle Toms Cabin by Harriet Beecher Stowe :: Uncle Toms Cabin

The Effective Story in Uncle Tom’s Cabin  Ã‚         Harriet Beecher Stowe, a northern abolitionist, published her best-selling novel Uncle Tom’s Cabin in 1852. Uncle Tom’s Cabin contracts the many different attitudes that southerners as well as northerners shared towards slavery. Generally, it shows the evils of slavery and the cruelty and inhumanity of the peculiar institution, in particular how masters treat their slaves and how families are torn apart because of slavery.    The novel centers around a pious slave, Uncle Tom, and how he is sold over and over again. It shows the different attitudes that Tom’s masters share about slavery, and how their slaves should be treat. It also teaches Christian values as well as family values. At the time of its publication, Uncle Tom’s Cabin was an immediate success and one of biggest sellers of all time. Despite the fact that Stowe induces her own personal opinions, with the very little experience she has had with slaves, she delivers a magnificent novel which is still enjoyed by many modern readers today. The time of her novel’s publication was very important. It was published at the peak of the abolitionist movement, in the 1850’s. It proved to be very effective propaganda for the abolitionist cause, which Stowe openly supported.    Stowe is trying to prove to the reader that slavery is wrong and nothing short of evil and cruel. She does an effective job at proving her point, while delivering a superb novel at the same time. Stowe is constantly tying to prove that slavery is evil. She opens the novel, by showing two slave owners, making a business deal. Mr. Shelby is in debt to Haley, so he must sell Uncle Tom and Harry, tearing them apart from their families. Stowe shows a young slave woman, Eliza and her affection for her son Harry, when she decides to take her son and run away. This disputes the common belief of the time that slaves mothers has less affection for their youth than white women. Uncle Tom is sold again to the carefree Augustine St. Clare whos philosophy is â€Å"Why save time or money, when there's plenty of both?† Uncle Tom receives good treatment at the St. Clare’s, which proves that the novel is not one-sided, showing that their where kind slave owners. However Uncle Tom is sold again, this time up the Red River to the â€Å"devil† Simon Legree.

There are many paradigms on the origins of strategy

There are many paradigms on the origins of strategy. Critically evaluate the various schools of thought existing in both the prescriptive and emergent schools. Use each of the schools as ‘Lens' to analyse organisation known to you. A strategy is a statement of intent, defining where an organisation wants to be in the long term. It is about understanding what processes are involved and how to avoid difficulties to help plan successful strategies. Strategy was once defined as â€Å"the art of planning and directing large military movements and the operations of war.† However, from an organisation point of view it is about mapping out the company's future and setting out which of its products or services they will tackle to which market and how this will be done. When an organisation has a strategy it enables them to ensure that decisions made on a day-to-day basis fit in with its long term interests. Strategies are also important as any decisions an organisation makes today can have a negative impact on its future results. A strategy will also help encourage employees, departments etc to work together to achieve common goals There are many beliefs on the origins of strategy and many authors have written about this. In 1996, Michael Porter wrote an article that appeared in the Harvard Business Review in which he argued that competitive strategy is was about being different. He also stated, â€Å"It means deliberately choosing a different set of activities to deliver a unique mix of value† Porter (1996) Porter believed that strategy was about having a competitive advantage, distinguishing your products and services in the eyes of your customers, and about adding value through a mix of activities different from your competitors. According to Benjamin Tregoe and John Zimmerman of Kepner-Tregoe, Inc defined strategy in their book â€Å"Top Management Strategy† as â€Å"the framework which guides those choices that determine the nature and direction of the organisation† They believed that an organisation should select products or services to offer and the market to offer them in. However, Mintzberg, Ahlstrand, and Lampel (1998) brought together elements of existing prescriptive and emergent schools of strategic thought into ten separate schools. The first three schools are grouped under the heading ‘Prescriptive Schools' which consisted of the design, planning and positioning schools. These schools believed in how strategies should be formulated rather than how they necessarily do form. The next six schools are grouped under the heading 'emergent schools'. These schools consist of the entrepreneurial, cognitive, learning, power, cultural and environmental schools. These schools concentrate less with prescribing ideal strategic behaviour, but more with describing how strategies are in fact made. Finally, the final school to be mentioned is the configuration school, which combines the methods and beliefs from all the previous schools mentioned. By describing each school in turn, we can critically evaluating each of these schools, then we can then go onto to use each of the schools as a ‘lens' to analyse different organisations. The first of the prescriptive schools is the ‘Design school' and this approach regards strategy formation as a process of conception, matching the internal state of the organisation to the external state of the environment. The origins of this school can be traced back to two writers Philip Selznick who in 1957 discussed the need to bring organisations internal state with its external opportunity whilst writer Alfred Chandler in (1962) recognised the design schools idea of business strategy and its connection to structure. The philosophy of this strategy formation is that it seeks to establish a fit between internal potential and external possibilities. The managing director, Dr Surendra, founded Rasmi electronics in 1974. They have grown to become one of the world's major filter manufacturers as well as being a major supplier of low voltage lighting transformers, energy lighting etc The strategy precedes structure in this type of organisation. Within the company they still adopt a hierarchal structure in which all decisions from marketing to production is made by the MD. They continually look for new market opportunities, which are a high priority within the company, by analysing the global market on a global basis and the strength, weaknesses, opportunities, and threats (SWOT) analysis is a common tool that is used. However, in 2002, Rasmi Electronics designed a series of filters in which they distributed via a company called OmronYaskawa. They did not successfully analysed their market in Spain and this lead to another rival company producing a similar product. Fortnuatley due to the relationship Rasmi Electronics had with the customer this manage to keep the contract. This type of strategy formation places a great importance upon the ability to forecast the future external environment otherwise the strategy will be unsuccessful. According to Mintzberg, Ahlstrand, and Lampel (1998) the advantage of this type of school is that it forces consideration of external factors and will be more appropriate in organisation that needs re-orientation. Around the same time as the design school, the planning school also originated. The main influence was by a writer H. Igor in his book ‘Corporate Strategy' published in 1965. Mintzberg, Ahlstrand, and Lampel (1998) classified this strategy formation as a ‘Formal Process'. It follows a precise set of steps from analysis of the situation to the development and exploration of various alternative scenarios. â€Å"If we examine these principles closely, we find that the classical theorists were in effect designing the organisation exactly like they were designing a machine† (Morgan 1997) This type of strategy is normally developed by a team of specialists who specifically trained in the science of developing strategies. An example of this was seen in a company called Oldelft. Oldelft is a small high tech company whom operates in a global market. They specialise in products requiring advances knowledge of optics, electronics, electron optics etc. Their products normally have a short product life cycle and competition was both global and fierce. In 1975, the company saw a decline in their fortune therefore the executive board at the time pointed towards a cost reduction drive as a urgent step towards retrieving some of its profit back. However, at the time Oldelft had no adequate staff available that were trained or had the knowledge to do an overhead analysis they therefore decided to recruit a policy advisory council ‘Beleids Advies Radd) (BAR). This was the first of many different groups that Oldelft recruited between 1975 and 1981 all reporting to the executive board. The different groups, which were set up saw the process become more important than the product and according to Mintzberg, Ahlstrand, and Lampel (1998) this type of process can lead to no place for creativity. Mintzberg, Ahlstrand, and Lampel (1998) advised that it was important that an organisation had a formal strategic planning department within the organisation. In 1981, Oldelft saw its first successful strategic planning school come into operation and is was lead by a man called Ab Baas. Ab Bass made it compulsive for managers to contribute towards the planning cycle and by contributing information about the business segments within the organisation and the external factors. In this school of thought, the method in which strategy development occurs is by thorough strategic planning methodologies and scenario analysis. The company compiled a completed situation analysis, which was made up with an analysis of the industry maturity and the weighing up of the business segments competitive positions. Eventually this lead to Oldelft to recover its former profitability and even saw an increase in R&D expenditure. The final school of the prescriptive is the positioning school in which Mintzberg, Ahlstrand and Lampel state it is the strategy formation as an analytical process. This approach is very much influenced by Michael Porter. His works looks at placing organisations within the context of the industry in which they are. It also looks at how the organisation improves competitively within that industry. In 1995 Easyjet airlines a low fair airline introduced low cost flights within the European market. Haji Ioannou the owner of Easyjet believed that by reducing prices will lead to more people flying. He also believed that positioning is company was concerned with establishing the company in the mind of the customer, in a position relative to other airlines in the market The formation of this strategy is a mixture of defensive and offensive moves. Easyjet regularly uses the ‘Guerrilla promotional approach' to advertising by using distinguishing attacks on the airline establishment and in a serious of PR stunts. The principle is that the structure of industry drives strategic positions, which then drives the structure of an organisation. In the summer, 2002 Easyjet faced its first problem in the fact it was growing to fast within its market. This meant there was a difficulty in recruiting and training pilots and flights crew, which influenced the consumers, has believed this would affect the safety on the flights etc. Easyjet admitted that they should have looked at the various elements that depend on each other and how they change over time. By doing a SWOT analysis, this would have given an insight of the internal resources and the main features of the competitive landscape in which it operates. Some of the tools and methods used within this company are Michael Porter's Generic Strategies and the ‘Profit Impact of Market Strategies' (PIMS). In addition, according to Mintzberg, Ahlstrand and Lampel (1998) is that the advantage of this school is that it emphasis on the analysis and calculation of the previous mentioned tools can be very strong support to the process of developing the strategy however; it should not become the process. The fourth school Mintzberg, Ahlstrand, and Lampel go onto to discuss is the ‘Entrepreneurial School' in which is the first of the group under the ‘Emergent Schools'. This approach regards strategy formation as a visionary process, taking place within the mind of the charismatic founder or leader of an organisation. An organisation that forms strategy as a visionary process, is the company called ‘Fortnum and Mason'. Fortnum and mason is an established food hall for over 300 years and is family owned. The chairperson is currently ‘Jana Khayat' whom took over after her father who stepped down in 2000. â€Å"To choose direction, a leader must first have developed a mental image of a possible and desirable future state of the organization† (De Wit, 1998) The company is now in the process of going international and are intending to open their first shop in Tokyo later on this year. However, going international has cost the company a drop in profits of 40% due to their reshuffling of their distribution channels to make going international possible. Mintzberg, Ashland and Lampel (1998) advise that this school of thought does not really use any tools or methods for strategy development as it is normally in the mind of the visionary. Even though going international is a big risk for the company, they do feel however, the vision, which has been imposed from many generations of the ‘Khayat' family, is what will get them through this. Jana Khayat feels strongly about her vision and brand, which she has printed in her new book. She stated in a recent interview with the Sunday Times â€Å"It's a mission of intent: where we should be. It is very easy for a store like Fortnum and Mason to become a pastiche of itself† (Khayat, 2004) The advantage of this school of thought is that it does acknowledge the tremendous input that a visionary genius can make to the organisation. However, problems can occur, as other employees of the organisation will not have an understanding on how the vision is created as this is normally done in the mind of the leader. There is also no real ability for the organisation to carry on after the visionary has left the company. The next of the emergent schools is the ‘Cognitive School' which strategy formation is seen as a mental process. The viewpoint of this school of thought is that strategy development is an act of cognition. It is about understanding how the mind works and processes information is the key to understanding strategy development. Cambridge broadband started in 2000 as a group of experienced individuals with a collective aim to deliver the worlds leading broadband fixed wireless access system. The group consists of the best engineers, academics, and commercial management in the industry. Cambridge broadband attracts these people, as they believe that it is an ideal environment to explore their diverse and highly developed talents. The collegiate atmosphere brings an informality that encourages creativity, According to Mintzberg, Ahlstrand, and Lampel (1998) this strategy formation is a cognitive process that takes place in the mind of the strategist. The CEO, Peter Wharton believes that Cambridge Broadband will become world leader in their industry by using the knowledge and expertise of its team to provide up to date technology and to increase its customer base. Many of the ideas they have come up with have been from using tools such as cognition maps, frames, and Schemata, which are terms used about the mental representation of events and situations. They are data structures for representing both generic and specific concepts about the outside world. The advantage of this school is that is shows great promise even though the school of thought is that it is still relatively underdeveloped. However, the focus to date has been upon strategy formulation as an individual rather than a collective process, which can be more difficult to understand and manage. The learning school is the sixth school Mintzberg, Ahlstrand and Lampel go on to discuss. This school of thought regards strategy formation as an emergent process, where the management of the organisation pays close attention to what works and doesn't work over a period of time, and includes these ‘lessons learned' into their overall plan of action.. â€Å"†¦most organisations seem to have severe learning disabilities; most â€Å"die† before the age of forty† (Morgan, 1997) The Kao Corporation is a company, which has a strong learning culture. Dr Yoshio Maruta president of Kao Corporation believed that an organisation is not only learned but also learned how to learn. He stated â€Å"An educational institution in which everyone is a potential teacher' (Dr Maruta, 1990) He believed that the success to his company at the end of the eighties what the ability to integrate and enhance their effective marketing and information systems through learning. This resulted in them producing new products ahead of their Japanese and foreign companies becoming the largest branded and packaged group in Japan by 1990. Mintzberg, Ahlstrand, and Lampel (1998) argued that the paradigm is that strategy in an organisation emerges because of trial and error from learning within the organisation. This was evident when Kao operation decided to become international. They were potentially a significant competitor therefore, decided that product division developed its own strategy for international expansion. However, the company's business portfolio and strategic infrastructure varied from market to market It is important that the organisation is familiar in that the strategy must be consonant with the patterns of behaviour and responses that are inbuilt within the organisation. In addition, it is important to be aware that strategy changes and evolves over time. There is however a danger that a lack of urgency or a lack of discipline may predominate and nothing significantly changes within the organisation. Hence, the decision to become international was not successful. Kao operation blamed this on the lack of international experience, fewer human resources assets, especially in top management and had far less accumulated international knowledge than their western competitors had. The have since invested into 10 day training schemes which all managers need to attend to develop a broader and international outlook and advised they did not have enough talented people especially at management level . The next school to be discussed is the Power School which this school of thought regards strategy formation as a process of negotiation. The development of this strategy is the process of negotiation between the power holders of an organisation or sometimes it can be between the organisation and the stakeholders. An example of this strategy formation can be seen within the University of Durham, in which negotiations take place within the micro power elements such as the individuals and groups within the organisation and negotiation is often done by political analysis and collective bargaining. This commonly seen within the University when negotiations about pay rise, policies etc are done with the trade union representatives. The interdependence the University of Durham has with its external environment is called ‘Macro power', which is when negotiations take place with the stakeholders etc. The university as part of their mission and strategy is to serve the international, national, and regional communities by understanding and engaging with the needs of its stakeholders. Power is clearly a building block in the development of strategy within this school of thought. This type of strategy would benefit large or mature organisations where power structures are well established. However, there is a tendency for organisation who adopts this type of strategy to have a narrow view in that all strategies are about power struggle or as a power exchange. The eighth school to be discussed by Mintzberg, Ahlstrand, and Lampel, is the Cultural School this approach look at strategy formation as a collective process, which involves different groups and departments within an organisation. The reflection of the strategy, which is developed, is of the corporate culture of the organisation. The origin of culture was discovered by management in the 1980's, coming over from Japan. â€Å"†¦is the collective programming of the mind which distinguishes ine group or category of people from another† (De Wit, 1998) A company with a strong culture is Argos, which is one of the UK's largest non-food retail chains, with annual sales exceeding à ¯Ã‚ ¿Ã‚ ½3bn. After the takeover, Terry Duddy became Managing Director with the challenge of improving the firm's performance. He has done this by strengthening the brand, the quality of customer service, and the corporate culture The development of this strategy is the process of social relations, which take place within the beliefs and understandings shared by the employees of an organisation. He stated that it was challenging yet essential that the organisation reflected its strategy and focus on the customer. A key element of the new approach has been the corporate culture at Argos and the building of an environment, which is normative and cohesive. The commitment of Argos employees to these values seems extremely high in its 2003 ‘Speak Out' employee survey; the company found that among its employees 82% believe the company wants to beat its competitors whilst 74% believe strong teamwork is a major contributor to the Argos performance. The concepts for this strategy development come from the values, beliefs, and corporate culture etc within the organisation. The organisation needs to be aware that the corporate culture however vague and ill defined, is a very significant variable that can affect the culture of the organisation. However, this school of thought does tend to favour the consistency and continuation of the existing culture within the organisation and this may discourage necessary change. Argos also continues to work at building what it calls its 'employer brand' – a clear set of values representing the attitudes and beliefs of its employees. In 2003, after consultations with staff, these values were stated as change makes us better and more successful The Environmental School is the ninth school and here strategy formation is seen to be a reactive process. The organisation needs to respond to the forces of its environment otherwise it may be become extinct. A company who are well known in responding to their environment are the company ‘Rolls-Royce', which was first, established in 1984 and is now operating within four global markets. The success of the company is due to the rapid and substantial gains in the market share. They believe they have built a strong business by growing organically and through successful acquisitions. In the beginning of 2003, the aero engine division of Rolls-Royce introduced ‘Grid computing' to help reduce airline flight delays and achieve cuts in the cost of engine Maintaince. Due to a successful university research project on ‘Grid Computing' it has now became a major part of Rolls Royce's future I.T. Strategy. According to Mintzberg, Ahlstrand and Lampel (19998) traditionally the contingency theory was used within this school of thought however more recently organisations have ended up in cluster's within distinct ecological – type niches, in which they tend to remain until they die out. Similar to the positioning school the environment school is aware of the importance of environment as context, although it does recognise that the death of the business entities or indeed the entire industry is a natural or even expected fact. Rolls-Royce believes that the knowledge they will learn from the research into ‘Grid Computing' will enable then to understand a utility-based computing systems and how they can make money from it. However, the definition of the environment is often so complex that companies like Rolls-Royce will find it difficult to usefully analysis. In addition, it accords too much control to the environment therefore; two different organisations that are competing within the same industry can have vastly different strategies. The final school Mintzberg, Ahlstrand, and Lampel discuss is the configuration school, which is often seen as the school, which unites all of the previous mentioned schools together. This strategy formation is seen as a process of transforming the organization from one state of decision-making structure into another. Mintzberg, Ahlstrand and Lampel (1998) stated the key to this strategy if for the organisation to recognise the need for the transformation, however to be able to do this without damaging the organisation. In 1992, Serge Kampf executive chairperson of Cap Gemini Sogeti (CGS) decided for the company to continue to compete successfully it was important that CGS and the large number of acquired firms should be moulded into a coherent transnational company. Some of the problems CGS would face were the creation of a new organisational structure into a dual organisation, improving service to clients and reduce reporting levels. Serge Kampf believed that all parts of the company needed to work the same way to function as a transnational organisation. This would inevitable force major changes within the organisation. Between 1992 and 1993 even though changes were being made CGS saw there worse year in 1992 when competition mauled the company and they had to lay off 600 employees for the first time in 25 years. This is when 81 managers throughout the organisation made a decision to launch a full-scale transformation of the entire company. The team of 81 managers were responsible for transforming working habits and implement new tools such as the sales funnel throughout the organisation. They also launched a 7-axis development plan to help restore CGS profitability. These changes was not appreciated by the competitors and shareholders as the process of transformation of an organisation with 20,000 employees would not be done short term. However, CGS did succeed it the transformational of their company, as they have succeeded in remaining profitable in 2003 in what was an extremely difficult market, implementing restructuring measures, which significantly reduced operating costs and prepared it to enter 2004 in the best possible condition. Since 1965, the amount of publication and attention within strategic management has varied within the different schools mentioned above. Mintzberg, Ahlstrand, and Lampel (1998) illustrated how the schools take their place around and within the formation of strategy. In each of the schools of thought that have mentioned, the process of strategy formulation is regarded as something of a ‘Black Box'. However, the cognitive school did come close. None clearly describes how an individual or an organisation is able to leap from the collection and analysis of information to the conceptualisation of alternative courses of action. However, overall by looking at the schools together you can see why an organisation may favour one school from another. Overall, each of the schools offers some useful concepts, and some strong points to aid understanding, but has its disadvantages as well. â€Å"Strategy formation is judgemental designing, intuitive visioning, and emergent learning; it is about transformation well as perpetuation; it must involve individual cognition and social interaction, cooperation as well as conflict; it has to include analyzing before and programming after as well as negotiating during; and all of this must be in response to what can be a demanding environment† (Mintzberg, Ahlstrand and Lampel, 1998)

Characteristics of a Filipino Citizen Essay Essay Example

Characteristics of a Filipino Citizen Essay Essay Example Characteristics of a Filipino Citizen Essay Paper Characteristics of a Filipino Citizen Essay Paper The Filipinos are friendly because we have a assurance with our endowment. We Filipinos are stating salutations like â€Å"hi† or â€Å"hello† to other people. And I choose the negative trait Undisciplined because I agree with its trait. Why? Because when we say train it is making what is right at the right clip. The ground why they are stating we are friendly that is because we are happy. When we are happy. we are in a good temper so that they can near us easy. Another ground why we are friendly. it is because we want many friends. non merely friends but existent friends. But choose the friends who are good influence to you. I choose this trait because I am besides a friendly Filipino. I want to hold many friends. so that when I’m in the thick of problem I have many existent friends to assist me. In felicity. solitariness and depression. I choose Undisciplined as a negative trait. Although it is negative trait but there is no uncertainty about it. In this coevals. we have many appliances that distract us for making what we should make in that clip. Therefore we are doing merriment of the appliances today. Filipinos are friendly. The cogent evidence of this trait are In my first twenty-four hours of the school I don’t have any friends in personal. merely in Facebook. I have a seatmate. we don’t approach each one. It’s like both of us are waiting to inquire his name. few proceedingss I ask his name so he answered so we are now friends. We besides asked the name of his seatmate. The undermentioned yearss. his friend and my friends are now friends. We have many friends. I think this trait comes merely in our civilization. It doesn’t come on other state. And we Filipinos are hospitable so that the other states comment that we are friendly. Merely in the Philippines who are hospitable. Filipinos are undisciplined. In our coevals. we have many appliances we have many amusement things. We forgot our things that we should make. I experience this and besides I am sing it nowadays. I have an assignment to make. so the telecasting is on. There is a beautiful films. so after that film there is another beautiful film. I that instance. we have a inclination to blow the clip for the assignment. Another illustration. we have an assignment. Then the meeting clip is 9am crisp. you arrived at that place 10am. That is undisciplined Filipino. We are lazy. it came from the Spaniards. The direction is to compose in the notebook. Then you merely take a image or captured it. My point is that we have to recognize. What are Filipinos like? Where we came from? Where did we acquire that attitude? How can be a originative in our states. I imagine if we colonize other state. we portion our traits to them. I realized that our other attitude came from different state. In our state. we have a originality. Like being polite to seniors. By stating â€Å"po† and â€Å"opo† . You say â€Å"opo† and â€Å"po† in your parents. grandmother. grandfather. Tito. tita. elder brother. senior sister. aliens. By being hospitable. when we have visitants we rapidly help them. by giving nutrient. merianda. We pretend to be happy. even if we have major jobs. Like when there is a catastrophe. we are ever happy. All I can state is we Filipinos are alone race. We are different in other state. We have a alone sense of wit merely in the Philippines. Filipinos over the old ages have proven clip and clip once more that they are a people with an hardworking attitude. This is seen by others as Filipinos being merely utile as domestic assistants. working abroad to assist their households in the state. Like the husbandmans in our state. they use at that place ain power. Unlike in other state they us machines to do some â€Å"palay† . Even with small support. technological failings and the country’s seasonal typhoons. the Filipino husbandman still work hard to gain their day-to-day repast. We. Filipinos are besides spiritual in our beliefs peculiarly in Catholicism and Islam. Families would beef up and promote their kids to go to merely one time a hebdomad in the mass at the same clip we have a household bonding and beef up out relationship in each member of the household. And in conclusion Filipinos are honest in there behaviors. In general. they would prefer to work hard for an honorable day’s wage than to happen an easier manner like stealing or rip offing.